Softrader is a bespoke software engineering house, designing and developing their Softrader 7 and Softrader Cloud ERP software. Helping business manage their supply chain, Softrader needed a targeted website aimed at their target audience. With a wealth of information and features relating to their software, the site needed a simple yet effective navigation structure.

The site’s home page is divided into 7 boxes each reflecting a unique area within the site.

The imagery used within the site is aimed at the target audience.

Hyper Pixel also modernised the Softrader brand, brining it up to speed in 2018.